Brief
To showcase the immense contribution that women make to the textile industry and how Gokaldas recognises their mammoth efforts.
Approach
A heart warming film that encapsulates the essence of the textile industry and shines a spotlight on the many women who bring our clothes to life. Through the film, we see an idea take shape into a garment, which then becomes a fashion statement for many.
Our work highlighted the women and the process showcasing how they cut, hem and weave the idea into the end product. Through the film we gain a new appreciation for their contributions to the textile and fashion industry.