Brief
Classic Stripes has been a market leader in the decal business for a long time now, and has worked with top brands in the two-wheeler and four-wheeler segments.
The organisation wanted to move away from a manufacturing to a design, technology, and engineering organisation.
They wanted a brand name and a new brand direction which communicated the above clearly.
Approach
Our approach was to find a unique positioning for the new brand and organisation.
We believe that spark is the start of any imagination and imagination drives innovation.
Naxnova is an organisation that empowers people to imagine and make it a reality.
Classic Stripes underwent a strategic rebranding. Along with the logo, tagline, and brand guidelines, the website was also given an overhaul.
Our team developed a dynamic and creative website design that served as a digital showcase for their innovative offerings. High-quality visuals are crucial for a decal company. We incorporated captivating images and videos showcasing CLassic Stripes’, now Naxnova, decal designs and their application on various vehicles. This allows potential clients to visualise the impact Naxnova’s decals can have on their products.
With a user-centric approach, we crafted an intuitive interface and engaging content to communicate Naxnova’s value proposition to its target audience effectively.